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Analytica 2018 - Superior Temperature Technology for a Better Life

09.05.2018

The trade fair concluded on April 13 with a visitor record. Approx. 35,800 visitors informed themselves throughout the four days in the five halls of the trade fair about the portfolios of 1164 exhibitors from 49 countries.

 Although the visitor numbers from China, Austria, Korea, Russia and Japan increased, the largest number of visitors came again from Germany.
The diverse framework program with the new “Digital Transformation Forum”, the “Analytic Conference” and the two “Live Labs” provided visitors not only an opportunity to take a breather sitting down, but also offered interesting and detailed information from the lab area to the interested technical audience.

With a new design and an area of 108 sqm, the JULABO booth focused on visuals of the CORIO, DYNEO, and PRESTO series. On two LED screens, new visual videos and videos from our 50th anniversary mesmerized the visitors. At the passage underneath the LED screens, we looked back to our anniversary. Moving and static images reminded many visitors of the unique anniversary event last year. We got positive feedback from visitors regarding the outstanding support and hospitality by the trade fair team at our booth. All new and existing customers were taken care of well and supported with technical competence despite the sometimes-huge visitor numbers.

The first JULABO Walk was a lot of fun for trade fair visitors. All they had to do was to post a picture with reference to JULABO and hashtag #analytica2018 #julabowalk on social media. The JULABO Walk directly at the both was particularly popular, where selfies and group pictures of happy visitors found their way to Facebook, Instagram, and Twitter. When presenting their post, the participants received a limited-edition JULABO shoulder bag or one of the popular JULABO plush frogs as thank you.  

This year, the highlight at the booth was the JULABO laboratory bar with four specialty drinks created by the Schwarzwald Bar Brigade. Supported by JULABO equipment, barkeeper and book author Domenico Termine created his drinks for a huge crowd starting from 3 pm in the bar in lab design.
In conclusion, JULABO and the trade fair team can look back to a very successful and satisfactory event.

Contact

JULABO GmbH
Gerhard-Juchheim-Strasse 1
77960 Seelbach / Germany
Tel: +49 (0) 7823 / 510
info.de@julabo.com
www.julabo.com
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